Glassworks is a London-born fashion brand that offers a unique mix of leading trends and great basics all with a twist.
Everything is designed to be good quality - not short-lived, throw away fashion. We also produce all collections in limited edition runs - read: you won’t see what you’re wearing on everyone else. We drop new collections every Tuesday/Wednesday so there’s always something new and our limited runs allow us to keep offering fresh designs without piling up end of season waste. Win-win. The stores are built to be your playground - we are very much on hand to tailor the experience to you. Whatever your identity, background or style, just tell us what you want and we will support you with anything that you need.
We launched in 2010 in a converted glassworks factory in Shoreditch, London – first as an online store. Later that year, we hustled our way into the first Glassworks pop-up shop in Covent Garden. A particularly supportive landlord (still grateful!) supported us with pop-up after pop-up until we finally opened our first permanent store in Shoreditch in 2014. The Dalston store followed later that year.
Along the way, we shuttered e-commerce as we were selling out faster in store than we could get our new collections online (some called this a good problem but trust us - it was most definitely a problem!). That focus brought real success and the opening of Glassworks Soho in 2017. We've come full circle with the launch of our ecommerce store in the summer of 2020. We can't wait for what's to come and to continue to share the journey with you. Watch this space.