About us.

Glassworks is a fresh London fashion brand - totally independent, style-obsessed and passionate believers in bricks-and-mortar boutiques as well as streamlined digital shopping. Our dreamy design-led stores and website are refreshed weekly with small runs of completely new fashion - meaning a constant feed of exciting new stuff to try on, helped along by the most dedicated and on it staff-(turned-stylists) on the planet. Whatever your identity, background or style, just tell us what you want and we will support you with anything that you need.

Our beginnings.

We launched in 2010 in a converted glassworks factory in Shoreditch, London – first as an online store. Later that year, we hustled our way into the first Glassworks pop-up shop in Covent Garden. A particularly supportive landlord (still grateful!) supported us with pop-up after pop-up until we finally opened our first permanent store in Shoreditch in 2014. The Dalston store followed later that year.

Along the way, we shuttered e-commerce as we were selling out faster in store than we could get our new collections online (some called this a good problem but trust us - it was most definitely a problem!). That focus brought real success and the opening of Glassworks Soho in 2017. We came full circle with the launch of our ecommerce store in the summer of 2020.

Our pillars.


We always try to do things our way.


Fashion that can be worn by everyone.


Creativity is at the heart of what we do.


From our team to our customers.